Retail opening and assortment consulting
Opening offering lists, assortment strategy, pricing and buying for liquor retailers, from operators who ran 15,000 SKUs.
The opening list decides the first year
A new liquor store lives or dies on its first buy. Too broad and the cash is tied up in bottles that do not move; too narrow and customers learn to shop elsewhere. We have built opening offering lists for retailers and restaurants more than 25 times, drawing on fifteen years of running a 15,000-SKU operation and on live distributor cost data, so the first order is the right one.
What we do for retailers
- Opening offering lists. A complete first buy by category, size and price point, matched to your neighborhood, footprint and budget, with distributor sourcing and expected margin for each line.
- Assortment and category strategy. What to carry, what to cut, and how to structure the set so it reflects how your customers actually buy.
- Allocated product programs. Earning better allocations, deciding how to release them, and turning them into traffic and loyalty rather than one-off sales.
- Pricing and margin. Shelf pricing architecture, promotional cadence and margin management by category, using live distributor cost.
- Buying and distributor negotiation. Reading price books, deals and incentives the way the distributor does, and negotiating from that position.
- Inventory control and shrink. Receiving, counting and reconciliation practices that keep a large inventory accurate, the same discipline that makes a store insurable and financeable.
- Growth. Store layout, staffing and training, systems, a second location or an online channel.
Who this is for
New store owners preparing to open, existing independents and small chains that want a sharper assortment and better margins, and investors evaluating or acquiring a store.
How we engage
Openings are a defined project from consultation to final list and first-order guidance. Existing stores usually start with an assortment and margin review. Ongoing advisory is available.
We work from live distributor cost, not estimates.
Every recommendation and every valuation is grounded in current distributor price books, allocation availability, product specifications and real retail and market pricing across more than 15,000 SKUs we have bought, priced and sold.
Tell us what you are building, or what you need valued.
Consultations are confidential and scoped to the matter. No pricing tables, no obligation.